Lulu Connect has rolled out its Onam shopping campaign with a range of discounts, exchange offers, and bundled technology packages designed to make electronics and home appliances more affordable during the festive season.
At the heart of this year’s campaign is the concept of a “Digital Sadya,” featuring specially curated product bundles that combine multiple electronic devices and household appliances at promotional prices.
The campaign introduces three package options catering to different customer needs. The Mini Tech Sadya offers six electronic and home appliance products at a significantly reduced price, while the Family Tech Sadya includes 20 products for households looking to upgrade multiple devices. For customers seeking premium options, the Grand Tech Sadya package features a 43-inch LED television along with several other electronic products at a discounted bundled price.
In addition to these package deals, Lulu Connect is offering festive discounts across laptops, smartphones, smart TVs, and a wide range of home appliances. Customers can also take advantage of exchange offers that allow them to trade in older devices when purchasing new products.
As part of Lulu’s broader ‘Saubhagyotsavam’ festive campaign, shoppers purchasing from Lulu Connect, Lulu Fashion, Lulu Hypermarket, and Celebrate stores will also have the opportunity to participate in a grand prize draw.
The campaign features 20 Kia Syros SUVs as bumper prizes, along with a variety of other rewards, including LED televisions, smartphones, gold coins, gift cards, shopping vouchers, and home appliances.
According to the company, this year’s festive campaign has been designed to align with changing consumer lifestyles by offering value-driven packages, flexible upgrade options, and attractive rewards across multiple retail categories.
The campaign was officially launched at Lulu Mall Kochi in the presence of senior executives from the Lulu Group, who highlighted the company’s focus on delivering a comprehensive festive shopping experience for customers during the Onam season.
